Green is the new black—Black Friday, we mean—which is why we’re cutting lines and giving you early bird access to the best sustainable Black Friday deals.
The holiday season is a time to come together and show your loved ones you care about them. For some, they show love through quality time. Others show their appreciation through a home-cooked meal. But many people show their love through gifts.
As we all know, good intentions don’t always lead to good outcomes. Limited-time holiday deals can lead to massive amounts of packaging waste, carbon emissions, product returns, and excessive resource consumption. That’s why shopping for sustainable brands (Black Friday and beyond) is critical.
But for now, we’re concerned with the Big BF and the massive shopping weekend to follow, so we’ve curated this list of 2023 Black Friday and sustainable Cyber Monday deals to help reduce the dent from the holiday shopping frenzy.
We independently research all featured brands and we ask them to confirm their claims. In many cases we personally review recommended products. This post contains affiliate links which means we may earn a commission if you buy something. Learn more here.
Tips For A More Sustainable Black Friday 2024
Before we get to the holiday shopping deals, let’s address the (white) elephant in the room.
Black Friday is not just the biggest day for saving money; It’s also the biggest day for unnecessary purchases and overconsumption. The limited-time offers of Black Friday and Cyber Monday lead to mindless purchases on the basis of missing out. In 2023, a record 154 million people in the U.S. participated in Black Friday shopping. Single-use plastic, cardboard boxes, bags, and other unsustainable materials show up on doorstep after doorstep—all producing additional carbon emissions from transportation.
And what happens if a new sustainable gadget comes scratched?
It likely gets returned where it ends up in landfills, contributing to an additional 15 million metric tons of carbon dioxide. The negative impact is even more apparent for apparel, with the fashion industry being the second highest polluting industry, contributing 8% of all carbon emissions.
Is it possible to make Black Friday sustainable? While the most sustainable choice is to opt out of these reindeer games altogether, you can still save money and the planet at the same time by following these tips:
- Only Buy What You Need: Don’t get caught up in the hype of limited-time sales and let yourself be persuaded into spontaneous and irresponsible purchases. Purchase items you need or have already planned to pick up. It can be helpful to make a list of what you’re going to buy ahead of time, so you can hold yourself accountable.
- Green Friday: If you need something from a big-name brand, practice Green Friday. This means purchasing products from responsible brands using sustainable or recycled materials, carbon offsetting practices, and ethical production practices. You’ll want to forgo any fast fashion pieces (AKA please don’t buy from Shein and the like) or useless gadgets and gizmos in favor of timeless, long-lasting, and eco-friendly products.
- Giving Tuesday: While you can give back any day of the week, Giving Tuesday falls on November 28th. This annual celebration of generosity encourages you to give back with whatever you can—food, money, second-hand objects, or time. If you purchased new cookware on Black Friday, donate your previous pots and pans to someone in need. Or, contribute some of your time to your local community. You can find an entire network of nonprofits, community initiatives, and projects in your area celebrating Giving Tuesday if you need ideas.
Index: Sustainable Black Friday Brands
- PlushBeds Jump to section
- ettitude Jump to section
- MagicLinen Jump to section
- Saatva Jump to section
- SIJO Jump to section
- Parachute Jump to section
- Arms of Andes Jump to section
- Poppy Barley Jump to section
- tentree Jump to section
- Pact Jump to section
- Happy Earth Jump to section
- VIVAIA Jump to section
- TomboyX Jump to section
- Afends Jump to section
- 100% Pure Jump to section
- ATTITUDE Jump to section
- Axiology Jump to section
- Caraway Jump to section
- Our Place Jump to section
- Xtrema Jump to section
- Made Trade Jump to section
- MasayaCo Jump to section
- Pixie Mood Jump to section
- Carry Courage Jump to section
- Nisolo Jump to section
- Catbird Jump to section
- Bellroy Jump to section
Bedding Deals & Sales
PlushBeds
*Sponsored inclusion.
Start your holiday shopping with what matters most: sleep.
That’s why PlushBeds is offering significant savings on the full scope of bedding products. Right now, you can save $1,250 on a new organic mattress, in addition to receiving $599 in free bedding to outfit it (two organic pillows, a sheet set, and a mattress protector).
Other savings include 25% off mattress toppers, pillows & bedding, 25% off sofa mattresses & RV mattresses, 50% off adjustable beds, $250 off kids mattresses, and up to $500 off bundles. As always, you can enjoy completely free shipping & returns.
ettitude
This Black Friday, ettitude is offering up to 40% off its collection of luxury bedding, loungewear, and bath towels made from OEKO-TEX-certified CleanBamboo® fabric that’s as silky soft as you’ll get without buying actual silk (and who wants to sleep in something not cruelty-free?).
Until 12/20/24, score 10% off their Peru product collection, 40% off their signature sateen flat sheet, and 30% off everything else on site.
MagicLinen
MagicLinen has two whole months of savings lined up for holiday shoppers looking to introduce the magic of pure linen fabric into their homes. There are three distinct sale periods to keep in mind.
From November 7th through the 25th, enjoy early benefits of their Black Friday Pre-Sale, by taking 10% off kitchen and bathwares, 15% off linen clothing, 20% off bedding and curtains, and 25% off their best-selling Bedding Bundle.
Their actual Black Friday sale runs from November 25th through December 4th, offering shoppers an additional 5% off all those product categories, meaning a whopping 30% off their complete bedding bundle,
And if you miss these savings in the chaos of the weekend, fear not. They’re also running a Christmas Sale from December 5th all the way until December 30th. Get 10% off orders of $100, 15% off $175, and 30% off $300,
Saatva
Saatva is offering exclusive, affiliate-only discounts this holiday shopping season—which means you can only score them by clicking the links here. After that, the coupons will automatically apply to your cart at check-out, so no messing with any clunky coupon codes.
Starting November 8th and ending December 3rd, take $400 off $1000, provided you have a mattress added to your cart. This includes their best-selling Saatva Classic, its close runnerup RX Mattress (which is specially designed to help those with back, hip, and joint pain and problems), and the Contour5. That’s almost 50% off a new mattress!
SIJO
Slip into some sustainable cozy linen or bamboo sheets from SIJO, who is already offering significant savings with their Early Access Holiday Sale. From November 1 to the 21st, score 20% off everything including already money-saving bundles). Plus, the first 500 customers to order will receive a free AiryWeight Eucalyptus pillowcase set.
The snuggly savings don’t end there. Starting November 22nd and ending December 2nd, that discount percentage increases to 25% off. No codes are required to cash in on either sale.
While details haven’t been finalized yet, sales of some magnitude will continue until mid-December.
Parachute
Just in time for you to consider rolling out some new homewares, Parachute is rolling out an extensive Black Friday sale on their cozy, high-quality bedding, stylish home textiles, and other ethically elevated decor pieces.
From Friday, November 22nd at 9 pm PST through Tuesday, December 3rd at 11:59 pm PST, you’ll save 30% sitewide—with an extra 30% off sale items. Everything from luxurious sheets and comforters to Last Chance furniture items is eligible. Plus, get early savings on the Evergreen colorway at up to 50% off from November 14th to November 17th.
Fashion Deals & Sales
Arms of Andes
*Sponsored inclusion.
Stay warm this holiday season with Arms of Andes wardrobe of exceptional base layers, hoodies, sweaters, jackets, bottoms, and accessories made out of alpaca wool.
On Black Friday itself, select items will have discounts up to a mind-boggling 60%! That’s an insane deal on premium alpaca wool that feels as soft as cashmere without the ethical issues. Following this on Cyber Monday, discount items will be an additional 10% off.
Poppy Barley
*Sponsored inclusion.
Beginning November 24th, Poppy Barley will be offering 10-35% off specific items from their range of natural and minimalist clothing, including leather boots, flats, cozy cashmere and cotton knitwear, and ethically elevated handbags. You won’t be able to access the sale collection at the link below until November 23, so be sure to mark your calendar to get a sneak peek at what you hope to snag the next day.
Anyone in Canada, the continental USA, and Australia where they ship can take advantage of these savings.
tentree
*Sponsored inclusion.
Get ready for tentree’s biggest sale of the year with an incredible 50% off sitewide. The sale isn’t live yet but we’ll update with dates as soon as we know them so you can stock up on essentials like their cozy hoodies, versatile basics, and durable outdoor wear like this season’s standout Cloud Shell Packable Puffer—all made from earth-friendly materials like organic cotton, recycled polyester, and hemp.
And don’t worry, they’re keeping Black Friday green by continuing their tree planting mission, planting one tree for each product purchased to add to the 105 million+ they’ve already planted.
Pact
Everyone needs basics, and if your pajamas, undies, and tees are looking a little worse for wear, Pact’s sustainable Black Friday sale is the perfect time to replace them with organic cotton alternatives. Here’s what they have planned:
From November 11–17, all tops will be on sale for up to 25% off. The standout is their Luxe Knit Boatneck Sweater for $68, a cozy essential for winter. Moving on to November 18–24, all dresses will be up to 20% off, featuring the Fit & Flare Midi Dress at just $48—an effortless choice for holiday gatherings. And for the main event running November 27–December 4, the entire site will be on sale, keeping previous discounts and adding the launch of an all-new Airplane Style.
Additional deals include 40% off all men’s, bath, and kitchen essentials throughout November, plus 25% off bedding all month long, ideal for outfitting your home with organic comfort.
Happy Earth
VIVAIA
VIVAIA is kicking off the season with some unbeatable Black Friday deals on their stylish recycled shoes in pretty much every style you could ever need. Our product testers rave about how comfortable the recycled stretch-knit construction of their footwear is so now is a good time to see for yourself.
From November 8th to December 3rd, enjoy 30% off when you buy 4, 25% off when you buy 3, or 20% off when you buy 2 items with our exclusive code SJUNGLE2024.
TomboyX
This Black Friday, sustainable brands like TomboyX are making it easier to shop for basics that fit every body with a hugely inclusive range of sizes, at an equally inclusive price point with a 30% off sitewide sale.
Whether you’re stocking up on soft bralettes, boxers, or their signature leggings, check out their site between November 20th and December 3rd, to snag these savings.
Afends
Afends is turning Black Friday green this year with their Green Friday Sale, which is already active and offering up to 70% off on trendy men’s and women’s clothing and streetwear made of materials like recycled materials and organic cotton.
You can currently snag things like a pair of organic cotton and hemp jeans for just $36 (regularly $120) and tops from as low as $15. Their homepage makes shopping for the biggest deals easy by breaking down categories by discount percentage.
Beauty Deals & Sales
100% Pure
*Sponsored inclusion.
From November 18th to December 2nd, 100% Pure is offering a special sale on select, secret pieces of their collection of natural skincare and makeup, with everything from nourishing face masks to fruit-pigmented blushes.
Add $45 or more of regular-priced products to your cart, and unlock beauty deals starting at just $5.
ATTITUDE
ATTITUDE is rolling out an exciting series of sales this holiday season. If you’re looking to stock up on things like lotion sticks and natural sunscreen for the following summer (or winter, because if you like winter sports, it’s just as important to sunscreen up!), this is the time.
Starting November 5th to 11th, get 20% off select products. Then, don’t miss their Flash Weekend Sale, with 20% off ALL plastic-free products (our favorite of their range, obviously) from November 15th to the 18th.
The following week, November 19th to November 25th, you’ll find up to 30% off select products, followed by the main event, their actual Black Friday sale which runs from November 28th to December 1st. Here you can save up to 30% based on your purchase amount: 15% off $60+, 20% off $90+, 25% off $120+, and 30% off $150+.
Axiology
Axiology has you covered this holiday shopping season—and not just because of the launch of their new Fungdation, a zero waste mushroom-based foundation. From November 22nd to December 2nd, claim 20% off all Axiology brand beauty products with coupon code HOLIDAY24. Plus, you’ll automatically get a FREE Lip Balm with a purchase of $100+ and a FREE Makeup Bag with a purchase of $115+.
Made without preservatives, palm oil, or other harmful chemicals, everything from this zero waste beauty brand is assembled in plastic-free packaging with a tidy, recyclable carrying box, and shipping is free on $40+ orders.
Kitchen Deals & Sales
Caraway
Caraway’s sustainable Cyber Monday deals are already here for online shoppers. From now until December 31st, enjoy variable percentages off depending on how much you spend. These spending tiers include:
- 10% off on orders above $85
- 15% off on orders above $425
- 20% off on orders above $525
- 20% off and a free Kitchen Gadgets set for orders above $975
Whether you’re eyeing their Ceramic Cookware Set (now $505.75) or the Bakeware Set (now $355.50), there are excellent deals to be had on their top-selling sustainable cookware products. You can also grab major savings on a full kitchen makeover bundle of the Cookware Set, Minis Duo, Squareware Set, and Cookware+ Set, regularly $2,120 but now only $998 after a whopping 53% discount.
Our Place
Our Place is having its biggest BFCM sale yet. If you don’t believe them, consider the Ultimate Cookware Set is now just $395 (originally $760)—a massive $365 off!
You can also grab the Cookware Set Pro for only $395 (down from $610) or the Home Cook Duo for just $175 (was $315), but we’re here to their best-selling Always Pan® 2.0 which is an all-in-one cooking tool favored by our own SJ staff. Snag it now for just $95 down from $150 and the Titanium Always Pan® Pro is marked down for the very time to $150 from $195.
Plus, save up to 47% on bundles for even bigger savings and even upgrade your small appliances. The 6-in-1 Wonder Oven® and Splendor Blender are both 25% off, costing $149 and $95, respectively.
Xtrema
Don’t miss the limited-time Black Friday VIP sale, running November 21st until the 24th, when Xtrema, is offering 30% off sitewide, plus an extra 15% off with code SUSTAINABLEJUNGLE
If you miss that 3-day early bird sale, you’ll have a second chance to gift (or grab for yourself) some durable, non-toxic ceramic cookware that’s built to last during their Black Friday/Cyber week sale also offering 30% off site-wide plus an additional 15% off with code SUSTAINABLEJUNGLE from November 29th to December 8th.
For the best deals, take a break from turkey and pie to hit their Thanksgiving Day’s 35% off site-wide discount, against with an extra 15% discount available with code SUSTAINABLEJUNGLE
Even after Cyber Week is over, you can always use our code for 15% off.
Made Trade
Made Trade is one of our favorite marketplaces to find all kinds of stunningly bespoke goods from a range of small, ethical brands around the world.
MasayaCo
Jewelry & Accessory Deals & Sales
Pixie Mood
PETA-approved vegan handbags made from high-quality, recycled vegan leather, cork, vegan wool, and other recycled materials?
Pixie Mood knows how to set the tone for sustainable Black Friday sales with site-wide savings. From November 19 through December 5, take 25% off all items with code “BFCM25.” But starting on November 25, don’t miss the exclusive Door Crasher Bundles, including the Alex and Gianna for just $50 (57% off) or the Ella Shoulder and Kit for $75. These Door Crasher Deals aren’t just limited to product bundles, either, with additional deals on single items and upgrades like $5 straps, $25 small goods, and $50 crossbodies like our staff-favored Jane 2-in-1 Crossbody.
Enjoy free shipping from November 29 to December 2, no minimum purchase or code required.
Carry Courage
Carry Courage is making it easy to gift (and save!) sustainably this Black Friday. From November 29 through December 2, enjoy tiered savings on their thoughtfully designed, eco-conscious bags and accessories. Spend $50 and get $5 off, $100 and get $15 off, $200 to save $50, or go big and save $100 on orders over $300. Whether you’re picking out a small gift or something extra special, there’s a deal to match
Nisolo
Nisolo’s Black Friday sale is the opportunity to invest in high-quality, ethically sourced leather footwear and accessories that will last you for many holidays to come.
From November 26th until December 3rd, add 2 or more of their chic outfit staples—including leather boots like our staff favorite Heeled Chelsea Boots, and versatile handbags—to your cart and get 50% OFF with code SITE50.
Catbird
Catbird is putting the ‘black’ in Black Friday this year by offering a 50% discount on their “Classics Reimagined” collection, which specifically takes some of their classic, bestselling designs and adorns them with moody black diamonds. This collection is a limited edition, so don’t miss out on these dainty diamond pieces, which are not only recycled themselves but set in 100% recycled 14K gold.
If you’re more of a classic diamond or no diamond at all type of person, fear not; you can still get 20% off the rest of their huge collection.
Bellroy
This Black Friday at Bellroy, take 25% off everything over $75—no coupon needed.
Known for their thoughtfully designed wallets, bags, and tech accessories made with premium, recycled materials, this is the perfect opportunity to upgrade your everyday essentials or snag a gift for the minimalist in your life. Whether it’s their iconic Slim Sleeve wallet or stylish Tokyo Totepack, there’s something with a smart and super functional design for everyone.