WHO GIVES A CRAP REVIEW: DOES THIS RECYCLED TOILET PAPER DELIVER ON POO-FORMANCE?

Who Gives a Crap Review - Bored on the Loo? #whogivesacrap
Who Gives a Crap Review - Bored on the Loo? #whogivesacrap

We love standing up (or in this case sitting down) for sustainable brands we believe in and that believe in a less wasteful lifestyle.

Today, we’re reviewing an Australian toilet paper company that’s changing the way we wipe. We started using Who Gives a Crap about 8 months ago, and we haven’t looked back since.

While not exactly ­zero waste, per se, they provide a great tree-free way to be less wasteful about your wiping.

Zero-waste living, remember, aims use only that which can be reused or composted, rather than sent to landfills or incinerated.

Believe it or not, you can apply these principles to the toilet; in fact, we have a whole article on how to achieve zero-waste on the toilet (bidet, anyone?).

If going totally zero-waste is a little too much for your toosh, then switching to Who Gives a Crap recycled toilet paper is the next best thing.

*Note, this is NOT a sponsored post.

WHO GIVES A CRAP -RECYCLED TOILET PAPER OR TOILET PAPER MADE FROM BAMBOO

Who Gives a Crap Review - They're hilarious #whogivesacrap
Who Gives a Crap Review – They’re hilarious #whogivesacrap

“Recycled” meaning it is made, not from used toilet paper, but from 100% post-consumer recycled content (i.e. newspaper, textbooks, office paper, etc.).

Traditional TP, on the other hand, is made directly from virgin tree pulp, creating a vicious tree to toilet pipeline. According to Better Planet, one tree only yields 810 rolls! 

In the words of Who Gives a Crap,  “A tree’s only purpose should not be wiping our bums! They have so much more to offer!”. We couldn’t have said it better ourselves.

Who Gives a Crap also offer “tree-free” Premium 3-ply Bamboo Rolls, which they claim to be their softest yet: “like wiping with clouds”! Note that Who Gives A Crap states that recycled paper is more eco-friendly than the Bamboo (and cheaper) but not as strong or as soft.

While we have tried both, this review will focus on the more eco-friendly recycled version. Let us know in the comments if you’d like the view on bamboo!

HOW DOES IT FEEL & PERFORM AGAINST POO?

Some recycled TPs honestly feel recycled (and not in a good way). We can honestly say Who Gives a Crap is really good quality.   

First, it’s 3-ply (most are only 2-ply), meaning it’s strong and rip-resistant, or in the company’s words has a low “poke-through-rate”.

It’s also free of dyes and perfumes so if you (like us) have adjusted to a less fragranced world, this will suit you just fine… honestly, who needs toilet paper that smells sort of like roses?

As for softness, no scratching or cringing going on here, we would never have known it was recycled in a blind feel test. While we’re not sure if it’s quite “as soft as unicorn kisses and as strong as 1000 ponies” like they claim (mostly because we’re not sure how soft and strong those things are!), we’re confident in saying it’s absolutely soft enough and very strong. We’ve experience no poke throughs and no sore bums…

The great thing is they don’t sacrifice softness for flushability like many luxury-soft traditional TPs.  Because they pulp clean the fibers at high temperatures, their rolls are entirely biodegradable and septic safe.

The premium bamboo toilet paper is definitely softer, although the difference to us was not enough to switch to bamboo. Worth knowing that Who Gives a Crap ethically sources their bamboo from localized family farms in the Sichuan Province

Still the recycled TP is overall better environmentally since it repurposes waste already in existence.

BULK SELLING IS SUSTAINABLE FOR BOTH SH*TTING AND SHIPPING

Who Gives a Crap Review - buy in bulk

Other than their sample packs, the smallest batch you can get is 24 rolls (which lasts a LONG time). 

For those of you who live in small apartments, we get this may not be ideal, but with the pretty wrapping, you can even use your supply as decoration!

Plus just think how many CO2 emissions are avoided by fewer shipments.

They come without fillers in a basic compostable cardboard box. The only plastic involved is two strips of tape to close the box. Plus, since their recent expansion to North America, they’ve established two distributor locations on each coast to which they sea freight rolls.  No flying orders overseas!

THEY’RE PUTTING THE DOO IN DOING GOOD

Who Gives A Crap puts their money where their mouth is by donating 50% of their profits to fund sanitation projects in the developing world.  

They work with an impressive list of impact partners, including WaterAid, Sanergy, Lwala Community Alliance, Shofco, and WaterSHED to build toilets for the 2.3 billion people (40% of the world!) without proper bathroom access.

As per their latest impact report from September 2018, they have donated a total of $1.3 million since product launching in 2013.

As a certified B Corp (meaning they are a “for benefit” company, which lies somewhere between nonprofit and for-profit), these claims are externally assessed against rigorous criteria and verified as accurate.

THEY GIVE A CRAP ABOUT COST

Part of the core company philosophy is to provide an affordable yet sustainable eco-friendly product.  While more expensive than basic TP, they’re still cheaper than luxury rolls and definitely cheaper than other bamboo and recycled TPs.  

Budget breakdown: We buy the 48-roll boxes, which breaks down to $1 per roll. Since each roll has 400 sheets, that $1 lasts a while.

If you aren’t sold, they’ll even give you ​ in shipping.  These smaller sample packs are probably the most irresponsible thing about their sustainability standards, but if it helps turn more people toward recycled TP, it’s better in the long run.

THEIR PRODUCTION IS ETHICAL… EVEN THOUGH IT’S BASED IN CHINA

Before you stop reading and flush any plans to support this company, check out their super transparent explanation of their choice to base production in China.  

Basically, it actually allows them to operate more sustainably than if they were based in Australia (no Australian producer would allow them to operate plastic-free).

China also provides direct access to raw materials (post-consumer waste paper and bamboo), eliminating the need to import overseas.

They also work closely with manufacturers to uphold strict ethical standards for work conditions.

THAT’S A WRAP ON WHO GIVES A CRAP

Image by Who Gives a Crap – How to use the Paper Wrappings 🙂

Well, not quite.  

Each roll comes wrapped in snazzy patterned paper. That might seem excessively wasteful, but each wrapping, while not yet made of recycled materials, is 100% compostable.

For those who don’t have composters, the colorful paper can still be reused in tons of ways, like kids crafts, gift-wrapping, or even dog doo bags (which is what we do with them).

For a bit of a laugh, each wrapper even comes with some idea for reuse printed on it, and plenty of YouTubers have come with their own creative repurposing suggestions.

FINAL THOUGHTS ON SUSTAINABLE TOILET PAPER

Who Gives a Crap Review - Nice Bum

Remember, sustainability is a gradual path best accomplished by small steps, like being conscious about the brands we choose to back.  

For us, Who Gives a Crap is one of them, the kind that care enough about doing good (for you and the earth) to do it extremely well.  They perfectly represent our philosophy that small things make a big difference

Together, we can change the world, one toilet paper roll at a time.

If you have more questions or experience with Who Gives A Crap, drop us a line in the comments or get in touch. If you’d like to receive regular updates from us, subscribe to our newsletter here.

Who Gives a Crap Toilet Paper Review #WhoGivesACrap #ZeroWaste #SustainableLiving
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6 thoughts on “WHO GIVES A CRAP REVIEW: DOES THIS RECYCLED TOILET PAPER DELIVER ON POO-FORMANCE?”

  1. I do appreciate this is supposedly not a sponsored post, this company is engaging in deceptive practices.
    Have you noticed they have like 16,000 reviews, but there’s no way to actually leave a review?
    There’s also only 4-5 star reviews being left for over a year.

    They’re paying a company called Yotpo to have AI generate fake positive reviews. I realized this after I went to their website to leave a review of the absolutely garbage quality paper towels.

    I REALLY wanted to love their products and do at least a little to support a decent cause, but the TP and paper towels are such awful quality that it’s really hard to do. Finding they’re paying for fake reviews was the last straw. I can’t support a business that does things like this.

    Reply
    • Hi Brooks,
      Sorry to hear you had a bad experience. This post is not sponsored, I assure you. We genuinely use WGAC toilet paper and really like it. I found that I coulnd’t write a review on their site either because I did not buy directly from their website (we buy it from our local grocer) – could this be what happened to you? Perhaps you need to log in to submit a review, either way, probably worth reaching out to them to ask how you can leave a genuine review. Also Yotpo is an app that only collects reviews, not generates them – simply a plug in for ecommerce stores so I highly doubt they’re paid to generate fake 5 stars reviews (see here https://apps.shopify.com/yotpo-social-reviews and here: https://www.yotpo.com/) but again, if you’re concerned, why not write to them and ask?

      WGAC offer a money back guarantee so if you’re that unhappy, suggest you email them and ask for your money back. There are also other places you can leave a review that are completely independent of WGAC so maybe add your feedback there where WGAC can respond to you. We’re not associated with WGAC in any way so they will probably never see this feedback from you on this page, which would be a shame:
      https://www.productreview.com.au/listings/who-gives-a-crap-toilet-paper
      https://au.trustpilot.com/review/whogivesacrap.org

      Reply
  2. Whoa! There are a few important points that this article doesn’t consider.

    1. Nothing on the Who Gives a Crap web site says that their toilet paper is made from a high percentage of post-consumer waste, which is the gold-standard for lowest environmental impact. “100% recycled” in the US paper product market is generally made from industrial “recycled” products: sawmill trimmings, scraps, and chips created in the processing of logs. If not made into paper, these materials would almost certainly become building materials and the carbon would be embodied into houses and office buildings. “Post-consumer recycled” is quite different: it’s the paper that you put in the recycle bin or that printers recycle from what they trim from their products. If not turned into paper, the only other way to divert it from the landfill is to use it for mulch (which can be made out of many, many kinds of waste materials. Most of the other toilet papers that have low environmental impact list their post-consumer recycle content prominently on each package. To find more of these, see the NRDC review at

    2. Nothing in this article discusses the bleaches used in toilet paper. I’ve not been able to find any information on whether Who Gives a Crap paper uses chorine bleach, which basically results in putting poison into the waterways. If it’s not discussed, then it’s quite possible that this paper uses chlorine instead of the environmentally benign alternatives.

    3. Who Gives a Crap is made in China. It’s quite possible that this company can ensure that the environmental and social justice impacts of their factories are as high as those in the US or Canada, but many international companies have struggled with this problem for a very, very long time. When I try to drill down on this by following the link in this article, I get an web error (non-existing page, at https://support.whogivesacrap.org/article/426-where-is-all-of-this-made) on their web site. Due to this and other issues about disclosure and transparentcy, many people with environmental concerns just avoid Chinese products.

    4. On top of that, the transportation impacts of this paper are probably higher than many alternatives. This isn’t discussed on their web site, but their supply chain is very long, and low-volume at the tail end. This often (but not always) equates to a higher transporation carbon footprint.

    5. Their web site doesn’t disclose a large amount of what I consider important information: post-consumer waste percentage, use of chorine,
    They also state things as fact when in many cases the opposite may be true. For instance, their blog on garbage disposal impacts (https://blog.whogivesacrap.org/home/goodnews/2) says that most kitchen garbage going to landfills leads to methane release to the environment, and if send down the sewer, the resulting methane is either flared off or released. In my town, the exact opposite is true (which is the case for most of my state). And see the note above in my point #3 about the dead link to their web site.

    When I run the numbers to compare this product to others ranked by the NRDC report, this looks like a solid C (but could be higher if more information were available). This puts it behind six other papers graded A and two with a B grade. I will say that this is a company that has great potential. They’re great marketers. Their product seems to be well-liked. I like that they are a B Corporation, and they seem to be funding good things in the developing world. If they would clean up their act on transparency and truly demonstrating how green their product is, as does their competition, then I’ll be a believer.

    Reply
    • Hi Fred, maybe reach out to them directly if you’re concerned although maybe best to check the website again? Looks like they do address many (if not all) your points. For example:

      I found this on their website with a quick search (re your point 1):
      “That’s why our recycled toilet tissue is made from 100% recycled paper. This includes post-consumer waste paper (things like textbooks, workbooks, office paper, etc) and a small percentage (around 5%) of post-industrial paper. This means offcuts from nearby paper factories which our partners buy and re-purpose to make tissue paper. By using recycled paper, we’re reducing our CO2 and particulate matter emissions, as well as saving water.” (https://support.whogivesacrap.org/hc/en-us/articles/360035166774-100-Recycled-Toilet-Paper)

      And this re your point 3:
      “We take pride in having an active role in our manufacturing process. Unlike a lot of brands, we visit each production facility several times per month to make sure that all of our products are made ethically, sustainably, and with the utmost quality assurance.

      At our request, our recycled paper producer has been independently audited and certified under the FSC (Forest Stewardship Council) accreditation scheme, and by the BSCI (Business Social Compliance Initiative). The FSC accreditation is predominantly an environmental certification, and the BSCI audit focuses on driving social compliance and improvements in global supply chain management. The audit scored our producer the highest grade achievable across multiple categories: workers rights, freedom of association and collective bargaining, no discrimination, no child labour, no precarious employment, no bonded labour, and overall ethical business behaviours. We know it’s a mouthful, but supporting positive work environments is something that’s incredibly important to us… so excuse us for bragging a little bit.” (https://support.whogivesacrap.org/hc/en-us/articles/360035167934-How-do-you-ensure-good-working-conditions-and-wages-)

      It sounds like you need more comfort than we could give (which is great, good on you!) so would recommend getting in touch with them!

      Reply

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