A Drop in the Ocean is a small, woman-owned brand based in Tacoma, Washington, offering zero-waste personal care and household products made from natural, predominantly plant-based ingredients. The brand prioritizes sourcing from local, small, and women-owned businesses, 64% of which are located within 100 miles of its headquarters.

The brand has earned strong customer satisfaction for its thoughtful curation, effective products, and zero-waste approach. A Drop in the Ocean received our highest rating of “Disrupting,” placing it within the top 10% of brands in the personal care category.

About A Drop In The Ocean

Founded in 2019 by Krystina Jarvis, A Drop in the Ocean aims to make sustainable living more accessible while reducing single-use waste. Its circular business model encourages customers to return glass and aluminum containers for repeated refills, reuses shipping materials, and prioritizes minimal, recyclable, or compostable packaging.

From the outset, the brand has focused on community and conservation. Every purchase contributes to tree planting, and over 1% of total sales is donated to its ocean conservation partner.

Product Categories
CleaningHaircareHouseholdPersonal CareShampoo & ConditionerSkincareSoap
Attributes
Circular
All or some products are circular in nature - such that no part of the product needs to end up in landfill at the end of its life
Compostable
All or some products are compostable, either in an industrial facility or at home
Locally Made
Products are made local to the brand's headquarters.
Non-toxic
All products are made with ingredients or materials that are currently considered non-toxic
Plastic-free
All products are entirely plastic-free
Refillable
Product packaging can be refilled with more product, either at a physical store or via a return program.
Small business
This brand is a small business run by less than 15 people
Sustainable Materials or Ingredients
Either all or most products are made with sustainable materials or ingredients.
Take Back Program
Brand offers a take back program for their products and responsibly manages returned items.
Thoughtful packaging
Product packaging has been designed and created with the end of life outcome in mind and can be easily recycled or composted.
Woman Owned
This brand is owned by a woman or a group of women.
Zero Waste
Products are made with a low or zero waste approach where ideally no or limited waste is created throughout the production process or at the end of life.
Certifications / Memberships
EnviroStars
EnviroStars
The EnviroStars program is a free green business recognition initiative serving Washington State businesses. Members complete a sector-specific checklist of 20 no-to-low-cost environmental actions covering energy conservation, pollution prevention, solid waste management, wastewater, and water conservation.
Location

United States

Pricing

$$$$$

Ships from
United States
Ships to
United States

Rating Summary

Nature & Animals

A Drop in the Ocean’s personal care and cleaning products are made mostly from plant-based ingredients that carry organic or related certifications. Full ingredient lists are provided on each product page and cross-checked against safety guides, scientific studies, and the EWG database.

The brand’s office employs domestic water-saving practices, though no information is disclosed on water use or impacts at manufacturing partners. Operations use no virgin paper, and 87% of products are palm-oil free; the remainder use RSPO-certified palm oil. No formal biodiversity strategies are yet in place. Chemical use is inherently low, though the brand does not track or set formal targets.

Circularity is central to the business model: 14 refillable products are sold in glass or aluminum containers, with plastic pumps on first orders and metal caps for refills. Local deliveries follow a “milkman-style” system, and remote customers receive free return labels to return containers for washing and reuse. Most products are unpackaged or in refillable containers, while the remainder are minimally packaged using recyclable or compostable materials. Locally collected boxes and shipping materials are reused where possible, and new materials are 100% recycled and FSC-certified.

Additional zero waste measures include repurposing excess label cuttings, sourcing secondhand equipment, and purchasing bulk products locally in returnable containers. Clear end-of-life disposal instructions are provided on all product pages. Waste tracking began in 2024 and is reported in the annual sustainability report.

Carbon reduction measures include planting one tree for every item sold (79,495 to date) and offsetting local delivery miles through Trees for the Future. Products are hosted on Shopify, which offsets emissions from all orders, and shipping is limited to USPS. Additionally, 64% of products are sourced from suppliers within 100 miles, and local deliveries are optimized for efficiency. Energy use is managed through simple in-office practices, with no formal tracking or targets across production.

In 2025, 93% of A Drop in the Ocean’s products were vegan. Exceptions include ethically sourced beeswax, USDA-certified wool, and silk dental floss (traditional silk). While no formal animal welfare policy is in place, the brand partners with suppliers that source ingredients ethically, except for silk floss. Animal testing is prohibited across the supply chain. Although some products are certified, the brand does not hold cruelty-free certifications itself.

Score for Nature & Animals: 63%. Learn more about our scoring.

Communities & Wellbeing

A Drop in the Ocean operates as a sole proprietorship, with one part-time virtual assistant who has been with the business for over five years, earning above minimum wage with regular increases and annual bonuses. The brand works exclusively with very small, local suppliers and maintains close relationships with each partner.

A Drop in the Ocean is woman-owned. In 2025, approximately 87% of products were sourced from other woman-owned businesses and 7% from BIPOC, AAPI, or LGBTQ+ owned companies, with efforts underway to increase this. The brand does not currently have a formal DE&I statement.

All products are carefully selected or formulated with health and safety in mind. Ingredients are cross-checked against safety guides, studies, and the EWG database, and products are personally reviewed and tested by the owner, Krystina. Full ingredient lists are provided on every product page, with additional details shared via educational blog content. Reasonable privacy and digital protections are also in place for customers.

In 2025, 94% of products were sourced from U.S.-owned companies, with 64% coming from within 100 miles of the brand’s headquarters. Supporting local, small, and woman-owned businesses is a core part of the brand’s sourcing strategy.

Score for Communities & Wellbeing: 80%. Learn more about our scoring.

Values & Governance

A Drop in the Ocean is a very small founder-led business. The brand demonstrates a strong commitment to transparency, publishing regular blog content on its sustainability efforts and issuing annual sustainability reports since 2023. While these reports provide clear insight into current practices, they do not yet include time-bound commitments or formal targets.

The brand has no known history of greenwashing or misleading sustainability claims. Giving back is central to its values: at least 1% of all sales are donated to its ocean conservation partner, the Vermilion Sea Institute, totalling $8,024 to date. In addition, A Drop in the Ocean plants one tree for every item sold and ten trees for every Google review, totalling 79,495 trees planted so far. Throughout the year, the brand also features products that support specific conservation organizations, and has also donated to several mutual aid initiatives, including during times of climate-related disasters.

Score for Values & Governance: 75%. Learn more about our scoring.

Product Performance

Customer feedback for A Drop in the Ocean is largely very positive. Reviews consistently highlight product effectiveness and the brand’s strong environmental values, with customers expressing appreciation for the zero-waste packaging and trust in the shop’s careful curation.

Score for Product Performance: 100%. Learn more about our scoring.

Review Summary From Other Customers

Pros

  • Customers consistently praise the pleasant scents and effective performance of products. For example, laundry detergent that cleans well without residue and face wash bars that feel gentle and spa-like on skin.
  • The refillable, zero‑waste packaging and the brand’s sustainable, environmentally conscious mission are frequently highlighted and appreciated.

Cons

  • Some products, particularly shampoo and conditioner, may require an adjustment period, and performance can vary depending on hair type.

Disrupting

Top 10% of brands

A Drop In The Ocean scores 72% overall, scoring within 10% of the top-rated brand in our beauty and personal care category. Learn more about our scoring.