Georgina is on a mission to reduce overconsumption by using positive storytelling to shift social attitudes. As the founder of pebble, she has inspired consumer change through her much-loved magazine, events and online community for the last 3.5 years. She has 17 years experience as a magazine publisher and editor, has worked with corporations and charities as an editorial and comms strategist.

pebble magazine is a sustainable lifestyle magazine covering ethical fashion, design, food and travel. #pebblesmakeripples.

A lot of the subjects we started talking about 4 years ago like permaculture, food waste and plastic free alternatives were on the fringe still but now… we’re really starting to see these issues go mainstream which is fantastic.

Georgina Wilson-Powell